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Industry News

Flat computer market is still room for growth

2014/06/06

Since Apple launched the iPad in 2010, various flat panel computer allows businesses and consumers scramble for. About half of the AOL consumers said that already have a tablet computer, but to buy another computer will remain high. In other words, maybe a lot of people think the tablet computer market is close to mature, it still has space for growth.
According to the American Consumer Electronics Association (CEA) recently released data show, in the fourth quarter of this year is expected to flat-panel computer manufacturers to bring greater market growth. "Positive pointer tablet computer purchasing intention can be used as the overall market interest for the tablet computer," CEA said, "although not yet buyers are still discussing whether to sell, but many consumers seem to have been waiting at the end of the holiday listing the next wave of products, in order to replace the existing tablet device."
CEA data shows, network facilities with 54% Americans in a tablet computer -- this figure is January of this year increased by 4%. During the same period, will buy tablet computer has rapidly increased by 9%, reaching 62%. However, CEA also admits, the tablet computer some slowdown in growth in recent quarters. Recently, about 3/4 of the consumers said they planned to buy a tablet computer in the future, was down 2% in January of this year.
"Although the consumer interest in the tablet computer is still high, but in the face of increasing size intelligent mobile phone competition, it brings great influence to the tablet computer market, as consumers now have more screen size selection," CEA senior research analyst at Kevin Tillmann. This conclusion with the NPD DisplaySearch, Accenture and IDC in this year's survey earlier results agree without prior without previous consultation.
In July this year, NPD DisplaySearch points out, the large size mobile phone sales increase, which is part of the annual shipments fell flat computer. For many consumers, intelligent mobile phone such as Samsung Galaxy Note 3 and Nokia Lumia 1520 super size more attractive. Accenture data shows, the screen size, let flat computer buyers can more fully use. According to a survey earlier this year showed a tablet computer, 72% flat-panel computer potential buyers want to buy full size, flat computer and potential buyers only 20% wants to buy the small size of the.
Mobile phone replacement cycle for flat computer shipments slowing down effect. Consumers may be frequent replacement of intelligent mobile phone, but retain a tablet computer time is longer than the replacement cycle; intelligent mobile phone, tablet computer is more close to the notebook computer. For flat computer existing owners, unless there is a very special thing really appear, otherwise unlikely to escalate the new device.
The tablet computer market is about to appear what special contraption? Apple is expected to launch the second generation iPad Air, but are rarely mentioned the iPad Mini upgrade. Microsoft (Microsoft) is expected to show a new Surface tablet computer, and Google is said to be preparing for a new Nexus or Silver series Android tablet computer. Therefore, CEA says, these will be in the fourth quarter tablet computer market impact.